All banks like to say they’re local. Synovus is out to prove it, by creating hyper local pre-roll ads filmed in each of the towns they serve.
Imagine you're in the market for a new financial institution. But instead of being served up a generic bank ad, you were suddenly seeing your actual neighborhood.
These insanely local ads offered you $200 to open a checking account and suggested you spend it right down the street, at places you know and go to all the time.
I mean, I'd sign up.