FRENCH’S #CASSEROLE CARDS
Everyone loves green bean casserole at Thanksgiving. But French’s wanted people to use their crispy fried onion casserole toppers one more time before the New Year. So we decided to add to the weird of awkward holiday photos by covering the cost of family photo shoots, IF they pose with a green bean casserole. We started with a photoshoot and a handful of influencers, and it wasn’t long before the promotion took off on Instagram.
Here’s a few of the silly low budget :06 videos the client let us release.
Here’s some of the influencer posts and contestant entries.
And here’s a photo of the team with the awesome client who said yes to this fun project.